LiaoNing Peanut – QPI at Source…
by admin on Dec.03, 2010, under Asia Business
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During the last weekend in November 2010, some of our staff visited the FuXin area, in Liaoning Province, located in North-East China. This area is rich in history, notably once a part of old “Manchuria”, and in more recent times resident to a large Mongolian population.
One of our joint venture partners has a proprietary interest in the local peanut farming co-operatives and in conjunction with the local governing committee, is developing better facilities for the local producers. Quality Products International Limited (QPI Ltd) has three roles in the co-operative:
A. ensuring that current facilities remain compliant and accredited to internationally recognized standards
B. guiding them on the development of additional new processing and packing facilities, to be built right in the farming community
C. marketing the local produce to a wider market place and penetrating new markets
QPI Ltd will have an ongoing presence with village leaders, local co-operatives and city committee members.
The local farming community understands the importance of progression and are open to improving their processing facilities. While the facilities that we toured were in excellent condition, clean and operating efficiently, there are some limitations in the extent of additional processing.
The co-operative currently outsource more complex processing and packing to contractors in neighboring regions. It is still far more competitive than processing in many other countries, however they recognize the value of bringing more processing in house for easier direct quality control, and to offer a more complete and more competitive service.
We are confident that with some minor mentoring, and with our own QC staff working along with the local farmers, we are in a unique position both in terms of price offering, and being direct at the source ourselves. We look forward to widening our co-operation with the good farmers of Liaoning to access raw and processed peanuts, peanut oil, as well as all the peanut by-products.
On a side note, the hospitality and warmth of the Liaoning people was very warming, considering that the evening temperatures were down to -15 degrees!
We look forward to our clients visiting the facilities and enjoying the famous “Dong Bei” (North Eastern) hospitality.